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A/B Testing in Proposals: How One Small Change Improved Our Win Rate by 67%

Why Do Great Proposals Still Lose? Any sales team would know the sting. A proposal looks polished, pricing is competitive, and the client’s needs are met. Yet the deal stalls, or worse, disappears. The truth is that most proposals fail not because they lack value, but because subtle friction points creep in unnoticed. This blog…

Prabir Chaudhary

24/09/2025

Prabir Chaudhary

24/09/2025

A/B Testing in Proposals: How One Small Change Improved Our Win Rate by 67%

Why Do Great Proposals Still Lose? Any sales team would know the sting. A proposal looks polished, pricing is competitive, and the client’s needs are met. Yet the deal stalls, or worse, disappears. The truth is that most proposals fail not because they lack value, but because subtle friction points creep in unnoticed. This blog…

Best Proposal Software for Small Businesses in 2025

Last week, we overheard a conversation in our meeting room. A small business founder was explaining how she lost a $15,000 deal—not because her pricing was too high or her services lacked value, but because her proposal looked like it was written in 2011. It was a static PDF with a few spelling errors and…

Manasvi Makhania

24/09/2025

Manasvi Makhania

24/09/2025

Best Proposal Software for Small Businesses in 2025

Last week, we overheard a conversation in our meeting room. A small business founder was explaining how she lost a $15,000 deal—not because her pricing was too high or her services lacked value, but because her proposal looked like it was written in 2011. It was a static PDF with a few spelling errors and…

How to Integrate Proposal Software with CRM Systems

“If you make something delightful, users will find a way to make it essential.”— Stewart Butterfield, Co-founder of Slack This quote reflects how most modern tools evolve: from being optional to becoming irreplaceable. For most businesses today, that’s what the CRM has become. It is the foundation of how teams manage client relationships, track pipelines,…

Manasvi Makhania

01/09/2025

Manasvi Makhania

01/09/2025

How to Integrate Proposal Software with CRM Systems

“If you make something delightful, users will find a way to make it essential.”— Stewart Butterfield, Co-founder of Slack This quote reflects how most modern tools evolve: from being optional to becoming irreplaceable. For most businesses today, that’s what the CRM has become. It is the foundation of how teams manage client relationships, track pipelines,…

The Multi-Phase Proposal Strategy: How to Win Complex Projects by Thinking Like Your Client’s Decision Maker

Let’s be honest. LinkedIn is full of advice. But complex deals need more than strategy provided by clever posts. “Never send a 40-page proposal again.”“Close faster with just three slides.”“Stop pitching. Start storytelling.” We’ve all seen posts like these. They get likes. They spark threads. But when you’re working on a six-figure RFP with five…

Prabir Chaudhary

01/09/2025

Prabir Chaudhary

01/09/2025

The Multi-Phase Proposal Strategy: How to Win Complex Projects by Thinking Like Your Client’s Decision Maker

Let’s be honest. LinkedIn is full of advice. But complex deals need more than strategy provided by clever posts. “Never send a 40-page proposal again.”“Close faster with just three slides.”“Stop pitching. Start storytelling.” We’ve all seen posts like these. They get likes. They spark threads. But when you’re working on a six-figure RFP with five…

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