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The Pre-Sales Proposal Strategy: How to Qualify Serious Prospects Before Writing a Single Word
We’ve all been there… investing hours in a proposal that never pans out. It’s frustrating, time-consuming, and a total waste of effort. But imagine if you could qualify your prospects before you even start writing. What if there was a strategy that ensured you’re only spending your time on leads that are ready to convert?…
Manasvi Makhania
01/08/2025
Manasvi Makhania
01/08/2025
The Pre-Sales Proposal Strategy: How to Qualify Serious Prospects Before Writing a Single Word
We’ve all been there… investing hours in a proposal that never pans out. It’s frustrating, time-consuming, and a total waste of effort. But imagine if you could qualify your prospects before you even start writing. What if there was a strategy that ensured you’re only spending your time on leads that are ready to convert?…
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Scaling Proposal Quality: How to Maintain Excellence While Growing From 5 to 50 Proposals Monthly
When your company's proposal volume goes from 5 to 50 proposals a month, the first thing that often comes to mind is: How do we maintain quality? Scaling proposal process operations brings a series of challenges, but the hardest part for proposal teams is balancing increased volume with consistent, high-quality output. If your team is getting overwhelmed…
Manasvi Makhania
31/07/2025
Manasvi Makhania
31/07/2025
Scaling Proposal Quality: How to Maintain Excellence While Growing From 5 to 50 Proposals Monthly
When your company's proposal volume goes from 5 to 50 proposals a month, the first thing that often comes to mind is: How do we maintain quality? Scaling proposal process operations brings a series of challenges, but the hardest part for proposal teams is balancing increased volume with consistent, high-quality output. If your team is getting overwhelmed…
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Visual Proposals: Why 8 Out of 10 Clients Choose Agencies That ‘Show’ Instead of ‘Tell’
It was a regular Tuesday. You opened your inbox and clicked on a proposal from a potential agency. What appeared first was a wall of text. Bullet points, industry terms, a long description of the services. Nothing wrong, but nothing memorable either. Now picture a different experience. The email opens with your brand name in…
Prabir Chaudhary
29/07/2025
Prabir Chaudhary
29/07/2025
Visual Proposals: Why 8 Out of 10 Clients Choose Agencies That ‘Show’ Instead of ‘Tell’
It was a regular Tuesday. You opened your inbox and clicked on a proposal from a potential agency. What appeared first was a wall of text. Bullet points, industry terms, a long description of the services. Nothing wrong, but nothing memorable either. Now picture a different experience. The email opens with your brand name in…
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The Hidden Cost of Bad Proposals: 2025’s Proposal-to-Close Rate Still Stuck at 20%
Last quarter, we spoke to twelve mid-sized agencies that had strong leads lined up. Referrals were warm. Discovery calls were productive. Teams were confident. Yet six out of those twelve didn’t convert a single client from that pipeline. The reason? Their proposals were unclear, uninspiring, and in a few cases, actually confusing. That’s the thing…
Prabir Chaudhary
28/07/2025
Prabir Chaudhary
28/07/2025
The Hidden Cost of Bad Proposals: 2025’s Proposal-to-Close Rate Still Stuck at 20%
Last quarter, we spoke to twelve mid-sized agencies that had strong leads lined up. Referrals were warm. Discovery calls were productive. Teams were confident. Yet six out of those twelve didn’t convert a single client from that pipeline. The reason? Their proposals were unclear, uninspiring, and in a few cases, actually confusing. That’s the thing…
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